Demand planning · built for SMB CPG
Tie the signals together.
See the demand clearly.
An AI-native demand planning platform for the regional CPG, food & beverage, fashion and electronics brands that Anaplan, Kinaxis and Blue Yonder leave behind. We pull POS, sales, promotion, weather, lead-time and 3PL signals into one model — and return every forecast with the driver that moved it.
No 6-month deployment. No $250k licence. Just one planner per seat.
Why this number?
The forecast is ready, the why is gated.
Join the private preview to see the four signals moving one real regional SKU.
The model
One model. Every signal that moves demand.
Your demand doesn’t move because of one chart — it moves because a promo lands, a supplier slips, the weather turns, and a 3PL ships from the wrong warehouse. Bowline fuses every signal into a single explainable forecast, so the number on the page matches the number in the room.
- Sell-through POSShopify · Brightpearl
- Sales ordersNetSuite · Cin7
- Promotions & pricecalendar · deltas
- Weather & seasonalityNOAA · ECMWF
- Lead timessupplier ETAs
- 3PL inventoryShipBob · partners
2,840 units
+18% vs last cycle · confidence 0.84
Every number comes back with the driver that moved it.
What you shouldn’t have to live with
Most forecasts tell you a number and stop.
Black-box predictions from enterprise suites or off-the-shelf ML leave planners explaining the model to themselves. Bowline returns the why with the number — so when a buyer pushes back, you can show the math, not the model.
- Driver attribution on every forecast
- Confidence bands, not point estimates
- What-if in plain English — "what if we drop the promo?"
- Re-usable narratives for buyer & retailer conversations
Sustainability
ESG is a forecast input, not a footnote.
What changes your demand — and your carbon line — is the same what-if. Bowline models food waste, packaging returns, freight CO2 and return rate as first-class drivers so planners run ESG scenarios alongside stock targets.
Cut by re-planning frozen vs. chilled demand
Modelled alongside unit replens
What-if routes alongside stock targets
Discounts expected returns from forecast
Days, not quarters
Live in days through pre-built ERP, POS & 3PL connectors.
The Big-3 enterprise suites need a six-month rollout team. Bowline ships with the connectors mid-market CPG brands already run on — and maps your existing POS, ERP and warehouse data into the same model in days, not quarters.
Pricing
Priced per planner. Not per module.
One monthly SaaS subscription per planner — undercuts the enterprise suites on total cost and time-to-value, and gives your finance team a number they can model without an analyst.
- Predictable seat-based pricing
- Sandbox in week one, live in week three
- No rip-and-replace of your NetSuite / Shopify / 3PL
Get in touch
See Bowline forecast a SKU you actually stock.
We’ll model one of your lines end-to-end — data, promo calendar, a 3PL partner — and show you what the explainable forecast looks like before you commit to anything.
bowline-476dud@polsia.appWe’ll reply within one business day. Built for SMB & mid-market CPG.